Add or claim your business on Google My Business.
This is a free service offered by Google.
This is one of the most basic but misunderstood means of promoting your business. Do NOT use short keywords, be specific about you and your business with keywords. Here are some samples:
This is only a small sample of some keywords and how to use them on your site. Defining your business with specific words can greatly increase your Google rankings on the web. Do not be too descriptive, but be precise in your choice of words. Good Keyword Phrases should be 3 -4 words long.
One of the easiest ways improve your Google search rankings is knowing your competition and how they rank. Use some of the keywords from your competition and think of other words that they may not use. Analyze your business competition.
Market outside of your website with external links from other sites. If you have useful information on your site people will link to it. The more external links you have the higher in the Google Rankings you will be!
Create Social Media pages to market your business outside of your own website. These will provide your website outside external links on content you create.
Ongoing SEO is a great challenge to anyone. Keeping track of passwords and accounts is bad enough, now you also have to post content. Hire a professional that will take an interest in your business and how it runs.
You will soon find yourself out of time and money to run your business. Remember that a website and your social media pages need regular updates. From posting articles on your website through a Blog or just posting quick notes on Facebook will greatly increase your website traffic.
Treat your website as an employee of your company. Not just something you tell your customers to look at for your services. Update, Post, and let it breathe!
Once you are in control of your site, making content, updating it through articles be ready for your new customers. Remember reply to emails and make sure you get back to your potential customers in a timely fashion. A waiting customer is a lost one.
1610 Olgetown Road
Newark, DE 19711
(302) 331-0408 Cell